Massachusetts Art Education Association Conference
Massachusetts Art Education Association holds an annual Conference for professionals to further their knowledge in their field. For two of the conferences I designed a program, sketchbooks, lanyards, vinyl, certificates, name badges, and ads. The branding for this conference was inspired by the theme Art Education: Shaping Human Potential with key note speaker Patty Bode.
After watching Patty Bode's Ted Talk I designed a pattern that represents how art education can fit into this box of education. With the recent STEM program proliferation the arts are being cut more than ever because they don't fit into this carefully orchestrated box that society thinks education should be. The conference pattern reflects how the arts can be incorporated into this box with its abstract shapes and round edges. It may not be a perfect box, but it changes students lives.
Art All State Ad